T. Rex (6 May 1972) Bolan Boogie - NME Advert
Updated: Jun 16
SOURCE DETAILS
Publication: New Musical Express (NME)
Date: May 6, 1972
Country: United Kingdom
Section / Pages: Half-Page Advert (Page 33)
Title: T. Rex – Bolan Boogie
CONTEXT AND NOTES
By May 1972, T. Rex were at the absolute peak of their commercial success. Bolan Boogie capitalised on T. Rextasy by gathering many of their biggest singles and album tracks for fans, while the band prepared for further releases and live dates. The image used is from a memorable January 1972 performance at The Starlight Rooms, Boston Gliderdrome.
FEATURE HIGHLIGHTS
Event: Bolan Boogie compilation album advertisement
Era: 1972 – Peak T. Rextasy / Glam Rock
Tone: Energetic and commercial
Photography: Dramatic black-and-white live shot of Marc Bolan performing with guitar
Audience: T. Rex fans and NME readers
THE STORY
This eye-catching advert announces the release of Bolan Boogie, a hit-packed compilation featuring classics such as “Get It On”, “Hot Love”, “Ride A White Swan” and “Jeepster”. Priced at £2.10, the album is boldly promoted with the slogan “OUT NOW!” alongside a powerful live photograph of Marc Bolan.
WHAT THE CLIPPING SHOWS
A vertical advert dominated by a charismatic action photograph of Marc Bolan looking upward, guitar in hand. The tracklisting for both sides of the album is clearly displayed, with the prominent price “£2·10” and “OUT NOW!” slogan. The bottom section includes “And Remember…” with smaller images of other T. Rex releases including Electric Warrior and the “Debora” single.
RELATED MATERIAL
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