T. Rex (October 10, 1970) "Ride a White Swan / Is It Love / Summertime Blues" New Musical Express –

New Musical Express front page advertisement for T. Rex’s triple “A” side stereo single featuring “Ride a White Swan”.

Publication: New Musical Express Date: October 10, 1970

Country: United Kingdom Section: Advertisement / Single Promotion

THE STORY	WHAT THE CLIPPING SHOWS
Prominent advertisement for T. Rex’s new single “Ride a White Swan / Is It Love / Summertime Blues” on the Fly Records label (BUD 1). The ad highlights the release of this important single during T. Rex’s early electric transition.	• Large bold “T•REX” headline • Striking black-and-white illustration of a swan and house • Fly Records logo • Track listing: “Ride a White Swan / Is It Love / Summertime Blues” • “Triple ‘A’ Side Stereo Single”

CONTEXT AND NOTES	RELATED MATERIAL
This October 1970 NME ad marks a pivotal moment as “Ride a White Swan” became T. Rex’s first major hit, launching their glam rock era and massive commercial success.	For more similar posts, check out the tags at the bottom of the page.

FEATURE HIGHLIGHTS	SOURCES
Event: Full-page single advertisement Era: 1970 (Breakthrough single) Tone: Promotional Photography: Stylized graphic illustration	• New Musical Express, October 10, 1970

All magazine scans, photographs, and original text excerpts referenced in this entry remain the property of their respective copyright holders. This Chronicle entry is a transformative, non-commercial archival summary created for historical documentation and educational reference. No ownership of the original material is claimed or implied.