T. Rex (6 May 1972) "Metal Guru" - Advert NME

T. Rex – Metal Guru  full‑page advert, New Musical Express, May 6 1972 (EMI T. Rex Wax Co.).

SOURCE DETAILS

Publication: New Musical Express (NME)

Date: May 6, 1972

Country: United Kingdom

Section / Pages: Full-Page Advert (Page 7)

Title: T. Rex – Metal Guru

THE STORY

This striking advert announces T. Rex’s hotly anticipated follow-up to “Telegram Sam”. The maxi-single features “Metal Guru” backed with “Lady” and “Thunderwing”, presented in the new three-track 7" format. The design showcases the official EMI label and a classic portrait of Marc Bolan.

CONTEXT AND NOTES

Released at the absolute peak of T. Rextasy in May 1972, “Metal Guru” became another UK No.1 hit for the band. This full-page NME advert reflects the massive commercial momentum behind Bolan and T. Rex, just weeks before the release of the Ziggy Stardust album.

T. Rex – Tanx (1983 Japanese Reissue) Label: T. Rex – EMS‑50106  |  Series: Rock Greatest 1800  |  Format: Vinyl LP Album Reissue  |  Country: Japan  |  Released: 1983

FEATURE HIGHLIGHTS

Event: “Metal Guru” maxi-single advertisement

Era: 1972 – Peak T. Rextasy / Glam Rock

Tone: Bold and urgent

Design: Minimalist with oversized “T.REX” logo, central record label graphic, and Bolan portrait

Audience: T. Rex fans and NME readers

Release Details — Metal Guru

 (Single)

Artist: T. Rex

Label: T. Rex Wax Co. / EMI Catalogue: MARC 1 Release Date: 5 May 1972 Format: 7" Vinyl Maxi‑Single

Country: UK Genre: Glam Rock

Track List:

• A. Metal Guru   Written by Marc Bolan Produced by Tony Visconti

• B1. Thunderwing   Written by Marc Bolan

• B2. Lady   Written by Marc Bolan

  
  

  Note: 

  Although the label list Thunderwing as B1 and Lady as B2, the actual playback order on the record is reversed — Lady plays first, followed by Thunderwing.

  
  

WHAT THE CLIPPING SHOWS

A powerful, clean full-page layout dominated by the giant “T.REX” logo at the top. In the centre is a large image of the EMI “Metal Guru” label with Bolan’s portrait below it. The bold headline reads “NEW MAXI SINGLE OUT NOW.” followed by “THE OFFICIAL FOLLOW UP TO T.SAM” and the B-sides “Lady” & “Thunderwing”.

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